COVID-19 UPDATE Read more

Nutrition Marketing Buoys Canned Fruit Sales

April 27, 2015

By Ginny Hair

Nutrition Marketing Buoys Canned Fruit Sales:
Study from California Cling Peach Board delivers fresh insights

Thanks to the fruits of its labor, the California Cling Peach Board (CCPB) has uncovered how scientific research, when coupled with the right nutrition marketing, can shift shopper behavior and drive consumers to the canned fruit aisle. Building […]

Did You Know?

Canned fruits and tomatoes are packed within just a few hours of being harvested at the peak of ripeness.